“Squeeze has allowed us to publish the highest quality online video anywhere on the web.”
Background
Pemberton Productions is a boutique video production company with deep expertise in online marketing located in Sydney, Australia.
The Problem
We love video. We live, think and breath video. But it’s not about the technology for us; it’s about what’s in the video. It’s about the experience or the message that is shared with an audience on a particular topic. It’s about inspiring people through amazing storytelling and driving a call to action.
After becoming frustrated with time-consuming, complicated compression workflows and low quality online video publishing platforms, we sought to find superior compression and publishing solutions and found that there was one company with an integrated solution across both.
The Solution
From a production and publishing point of view Squeeze with Sorenson 360 wins hands down, because it allows us to drive our client’s messages and share experiences with particular audiences without the video getting in the way. And it allows us to turn our productions around quickly for our clients.
Anyone involved in production or publishing knows video can be extremely complicated, so we were also looking for really solid account management and technical support. Even though we are in a different time zone on the other side of the planet, we needed to know we could rely on Sorenson if we ran into problems en route to a tight deadline.
Sorenson 360 not only allows us to render and publish in one go, but it dramatically speeds up the overall process by reducing the amount of time we need to spend rendering in Final Cut Pro.”
