Broadcast television has largely operated in the same manner for half of a century. The world surrounding broadcast TV, however, has evolved at a rapid pace. Sorenson Media has developed several critical enabling technologies to help bridge the gap between broadcast and digital media. Our enabling technologies power the future of TV by fusing the capabilities of digital with the scale and impact of broadcast television.
Seamless video capture, content fingerprinting, and broadcaster NOC integration.
Advanced ACR and application container built for time critical applications.
Fusing TV viewing data with additional data sets to power the Spark platform.
Delivering addressable advertising across platforms.
True programmatic TV for DSPs and agencies.