Sorenson Media Takes the ParityPledge and Commits to Improving the Pathway to Leadership for Women

Smart TV ads and analytics company signs pledge to support and encourage women in leadership positions

SALT LAKE CITY — Sorenson Media, a leading technology provider for broadcasters, advertisers and television manufacturers, today announced it has taken the ParityPledge™ to demonstrate its commitment to gender equality and diversity. By taking the pledge, Sorenson Media committed to interview at least one qualified woman candidate for every open leadership position, vice president and above.

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Sorenson Media Recognized in 2017 For Great Workplace Environment

Innovator of addressable TV advertising honored multiple times in 2017 through employee surveys

Sorenson Media, a leading technology provider of addressability and TV measurement solutions, announced recognition of their workplace culture in Utah with two awards. Sorenson Media was honored for both the Salt Lake Tribune Top Workplaces as the No. 10 small company, and Utah Business’ Best Companies to Work For.

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Sorenson Media Ranked Number 229 Fastest Growing Company in North America on Deloitte’s 2017 Technology Fast 500™

Four Hundred and Twenty-Six Percent Revenue Growth Demonstrates Rapid Adoption of Spark Platform for Next Generation Advertising

SALT LAKE CITY — Sorenson Media today announced it ranked number 229 on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America. Sorenson Media grew 426 percent during this period.

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Inscape and Sorenson Media Partner to Bring Near Real-Time Analytics to Broadcast Television

SAN FRANCISCO & SALT LAKE CITY — Inscape, the leading provider of ACR data from millions of smart TVs and Sorenson Media, the leading provider of addressability and TV measurement solutions, today announced a strategic relationship that brings digital measurement capabilities to broadcast television stations.

The Inscape and Sorenson Media alliance is resulting in massive and rapid adoption of complementary technologies. To date, more than 80 TV stations are using Sorenson Media’s Spark Station Analytics, which is powered by Inscape’s second-by-second data, to better understand viewership habits and trends.

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Sorenson Media Expands its Footprint Across EMEA with New Offices in London and Munich

Company Hires Key Staff to Support its Rapid European Growth

SALT LAKE CITY, UT — Sorenson Media, a leading technology provider for broadcasters, advertisers and television manufacturers, today announced its European expansion with office openings in London, England and Munich, Germany. The company has also seen rapid growth in its European development centre in Cardiff, Wales, which now employs more than 100 people.

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Sorenson Media Hires Tom Roberts as Chief Marketing Officer

Industry Veteran Brings More Than 20 Years of Marketing Experience

SALT LAKE CITY, UT — Today, Sorenson Media, the innovator and market leader of next generation television, announced that marketing veteran Tom Roberts has joined the company as Chief Marketing Officer. Roberts joins Sorenson Media from Sprint where he served as Senior Vice President of Marketing, and prior to that as Chief Marketing Officer for Dobson Communications, which was later acquired by AT&T.

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