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Content Overlays: Shopping

Sports fans love apparel from their favorite teams. Now viewers can purchase merchandise directly through the TV while watching the broadcast.

Purpose

  • Increase viewer interaction with the sports broadcast
  • Provide fans with an easy way to buy merchandise
  • Drive revenue through frictionless purchasing

Variations

  • Can be applied to any sport
  • Can be applied to any merchandising

How it works

Viewers are able to purchase designated sports merchandise through the TV by interacting with the remote control.

shopping